Mcdonald’s Extends $5 Deal Through December To Keep Prices Affordable for Customers
McDonald’s is extending its $5 value meal until December at most U.S. stores, a move that rivals are likely to follow.
McDonald’s introduced the deal in June after a disappointing first quarter that saw fewer U.S. visits and lower spending per order, particularly from customers earning less than $45,000 per year.
The $5 Meal Deal includes a McDouble burger or McChicken sandwich, small fries, a four-piece Chicken McNuggets and a small drink. It’s the second time McDonald’s has extended the deal, which was originally only to last a month.
“Together with our franchisees, we’re committed to keeping our prices as affordable as possible,” McDonald’s U.S. President Joe Erlinger said Thursday.
“This summer, tens of millions of fans went to their local McDonald’s to enjoy our $5 Meal Deal, and it was so great to welcome them,” said Joe Erlinger, President of McDonald’s USA.
“Together with our franchisees, we're committed to keeping our prices as affordable as possible, which is why we’re doubling down with even more ways to save. Whether you’re stopping by for breakfast, lunch, dinner or a late-night snack, we want everyone to find the food they love at a price that hits the spot. The extension of the $5 Meal Deal, and the other offerings we’re announcing for our fall line-up, are just a few of the ways we’re working hard to offer great meals at a fair price.”
As grocery price inflation has slowed, more people are choosing to eat at home.
U.S. restaurant sales were up slightly in July, according to the U.S. Census Bureau. But that was largely because of higher menu prices. Adjusted for inflation, restaurant sales fell 0.7% from July 2023, according to the National Restaurant Association.
Rivals like Burger King quickly followed McDonald’s with their own $5 meal deals. Burger King recently extended its deal through October.